AI Tools: How They Work and How to Use Them Effectively?

📅 Date: April 16, 2026

🎙️ Speaker: Filip Tsanov – PR agency owner and AI applications expert in digital communication, Bulgaria

🔐 About the event:

Watch a free online seminar titled "AI Tools: How They Work and How to Use Them Effectively?" on April 16, 2026 (Thursday) at 19:00 with lecturer Filip Tsanov.

This seminar offers a practical introduction to modern artificial intelligence tools and the ways they can be applied in real work settings. We will start with the most essential skill – creating effective prompts, without which working with AI is practically impossible. During the seminar, the main AI platforms and their strengths will be discussed – ChatGPT, Claude, Perplexity, Gemini, and others. Voice and audio tools like ElevenLabs and Whisper will also be presented, along with various practical AI applications – from content creation and information analysis to task automation.

Filip will also demonstrate real AI agents he uses in his own work – how they are created, how they function, and how they automate specific processes like information gathering, data analysis, and content creation. The aim is for participants to gain a clear understanding of how different AI tools can be combined and used effectively in real projects.

About the speaker

Filip Tsanov is the owner of a PR agency that develops and manages strategic communication campaigns, digital initiatives, and public projects. He actively uses AI tools to create content, analyze information, and automate communication processes, including developing AI posting agents for media. He is a board member of “Choose Bulgaria” and the Civil Committee “Antimonopoly” – organizations conducting public campaigns, youth trainings, and initiatives aimed at civic engagement, education, and practical skill development among young people. Filip works closely with youth through educational projects, trainings, and campaigns, including NEET youth, minority representatives, and children with hearing impairment. He participates in developing and implementing initiatives such as “This Is Not Taught in Class,” “Break the Silence,” “Modern Artisan Workshop,” “Open Art Sofia,” and others. He is Executive Producer of the documentary film “What Would Neri Say?” and the concert “Christmas Matinee” – a cultural event with over 12 years of history. As a lecturer, Filip delivers training in artificial intelligence and digital communication, demonstrating practical applications of AI tools and ways to use them effectively in real work environments.

More information and registration