From Grabo to 1ForFit: How to Manage Million-Dollar Ad Budgets?

📅 Date: July 30, 2026

🎙️ Speaker: Velizar Velichkov - Vizo

🔐 About the event:

Watch a free online seminar titled "From Grabo to 1ForFit: How to Manage Million-Dollar Ad Budgets?" on July 30, 2026 (Thursday) at 19:00 with speaker Velizar Velichkov - Vizo.

If you haven't joined SoftUni Community yet, you can do so here, using promo code NEWMEMBER for 30 days of free access to the community. The code is valid for new SoftUni Community members only.

The seminar will be held in SoftUni Community on the Circle platform. Registration is open via the "Register" button below.

Register here

About the seminar

From the stage of NATFIZ to global brands – how are advertising budgets of millions of dollars managed? Our guest Velizar Velichkov – Vizo is a person who combines two seemingly incompatible worlds: theatre and digital entrepreneurship. Together we will trace how the actor becomes a serial entrepreneur building global brands from Bulgaria.

Topics:

• Grabo, Trendo, Opoznai, Gospodari, 1ForFit – what is the secret to success?
• What is the most important thing for a business idea?
• How did 1ForFit grow from a local catering service to a global brand?
• How to manage a $20 million marketing budget and what is the most effective advertising formula? Is AI applied there?
• Do creative talents and NATFIZ provide real opportunities in business?
• How do Velichkov's teams apply AI in their work?

This will not be a lecture. It will be a live, informal conversation about entrepreneurship, building global business from Bulgaria, AI in digital advertising, and the journey from actor to entrepreneur.

About the speaker

Velizar Velichkov - Vizo

Velizar graduated from NATFIZ "Krastyo Sarafov" and is an actor (known from "Домашен арест" - Home Arrest), and simultaneously one of Bulgaria's most successful serial entrepreneurs who have built global brands. His projects include Grabo.bg, Trendo.bg, Opoznai.bg, Gospodari.com and others. Today he is co-founder and COO of 1ForFit – a company selling online nutrition plans in over 180 countries, in more than 30 languages, reaching over 300 million people worldwide – all from Bulgaria!