Influencer Marketing: Algorithms and Emotions – The Added Value Behind Authentic Content
This event is free to attend
Free registration is required to attend this event
? Date: June 26, 2025 (Thursday)
? Time: 7:00 PM EEST
? Format: Free online seminar
? Watch here: digital.softuni.bg/events/4043
? About the Seminar:
In a world of endless scrolling and algorithm-driven visibility, authenticity is the ultimate currency. This session explores:
→ What makes content authentic and why audiences seek it
→ How social media algorithms work in 2025
→ Why influencers must be true brand ambassadors
→ Storytelling as a method for emotional engagement
→ Practical hacks for impactful, long-lasting campaigns
? Perfect for:
Marketers, influencers, brand managers, and anyone eager to understand how emotional intelligence and algorithmic insight drive truly valuable content.
?️ Speakers:
?? Elena Emilova – Influencer Marketing Manager at TalentMedia, with a portfolio including H&M, IKEA, Alpro, and Fashion Days. A strategist who views influencer work as a long-term journey.
?? Marin Aganderov – Marketing expert and managing partner at TalentMedia. With 12+ years of experience, he led influencer investments exceeding 6M BGN in 2023 and regularly speaks at top industry events.
