Influencer Marketing: Algorithms and Emotions – The Added Value Behind Authentic Content
This event is free to attend
Free registration is required to attend this event
? Date: June 26, 2025 (Thursday)
 ? Time: 7:00 PM EEST
 ? Format: Free online seminar
 ? Watch here: digital.softuni.bg/events/4043
? About the Seminar:
 In a world of endless scrolling and algorithm-driven visibility, authenticity is the ultimate currency. This session explores:
 → What makes content authentic and why audiences seek it
 → How social media algorithms work in 2025
 → Why influencers must be true brand ambassadors
 → Storytelling as a method for emotional engagement
 → Practical hacks for impactful, long-lasting campaigns
? Perfect for:
 Marketers, influencers, brand managers, and anyone eager to understand how emotional intelligence and algorithmic insight drive truly valuable content.
?️ Speakers:
 ?? Elena Emilova – Influencer Marketing Manager at TalentMedia, with a portfolio including H&M, IKEA, Alpro, and Fashion Days. A strategist who views influencer work as a long-term journey.
 ?? Marin Aganderov – Marketing expert and managing partner at TalentMedia. With 12+ years of experience, he led influencer investments exceeding 6M BGN in 2023 and regularly speaks at top industry events.
                            
                            
                            
                            