
Strategic PR for Events: How to Attract Media, Audience, and Influence?
This event is free to attend
Free registration is required to attend this event
📅 Date: October 7, 2025 (Tuesday)
🕖 Time: 19:00
🎙️ Speaker: Teodora Atanasova – PR & Marketing Expert
🎥 Free Online Seminar:
👉 Watch here: https://digital.softuni.bg/events/4045/strategic-pr-for-events-how-to-attract-media-audience-and-influence
📣 About the Event:
What makes an event truly visible and talked about? This seminar reveals how to build a powerful PR strategy around your event – from attracting media partners to creating content journalists want to cover. You’ll learn:
✅ What media outlets really look for and how to build lasting partnerships
✅ How to create visibility that’s timely and meaningful
✅ Effective formulas and common mistakes in media communication
✅ How to make your events not only successful but also highly visible
✅ Real-world examples and step-by-step practical techniques
👩🏫 About the Speaker:
Teodora Atanasova is a seasoned PR and marketing expert with over 5 years of experience in building impactful communication strategies for brands and events. Her career spans agency work, industry organizations, and tech companies, giving her a 360° perspective on both B2B and B2C campaigns. She has led media efforts for major international automotive conferences, with a strong focus on strategic positioning and effective storytelling.
🎯 Perfect for:
• PR and marketing professionals
• Event organizers
• Brand managers and communication teams
• Anyone looking to amplify the impact and visibility of their events