📅 Date: December 17, 2025, 19:00
🎙️ Speaker: Neli Angelova
🎬 Watch live: https://digital.softuni.bg/events/4101/the-battle-for-meaning-in-the-digital-world-and-beyond-it

🔍 About the Event:
In a world saturated with content and accelerated communication, true meaning is often lost. This seminar is a hands-on session focused on how to craft messages that genuinely matter — messages that resonate, engage, and stand out both online and offline.

Participants will explore:

• The limits and opportunities of digital communication

• Where digital and offline messaging overlap — and where they diverge

• How to build meaningful messages that audiences understand and respond to

• Practical strategies for overcoming digital communication constraints

• How natural and artificial intelligence can complement each other in crafting messages

• How to create authentic stories and impactful communication for personal or professional branding

🎯 The seminar is suitable for anyone — from marketing professionals to individuals building a personal brand inside and outside the digital world.

🎙️ About the Speaker – Neli Angelova

Neli is a seasoned marketing and communications expert with 25+ years of experience at local and international levels in the FMCG sector. She is deeply dedicated to storytelling, audience-centered messaging and effective communication strategies.

She is currently the Marketing Director at Nestlé for:

• Bulgaria

• Romania

• Adriatic Region

• Ukraine

• Moldova

Nestlé is the world’s largest food and beverage company, with nearly 160 years of operational history and over 2000 brands. In Bulgaria, Nestlé has operated for over 30 years, employing more than 1000 people, 10% of whom have been with the company for over three decades — a testament to its strong culture and long-term vision.

🆓 Watch for free: via the link above.