DrupalCon Baltimore 2017: Optimizing Your Site For The World To See: International SEO

This talk focuses on the complexities of International SEO and how to effectively serve language and country-specific content using Drupal 8. The speaker discusses essential topics such as effective configuration setup, maintaining multilingual content, addressing duplicate content issues for different dialects, and optimizing for country and language variations. Additionally, the nuances between search engines like Bing and Google are explored, along with useful Drupal modules that facilitate these processes. This session is designed for attendees involved in businesses targeting diverse geographic and linguistic markets, and no coding experience is necessary.