DrupalCon Baltimore 2017: Score.org: User Experience for 320+ sites on one flexible platform!

This talk addresses the challenges faced by large national organizations with multiple local chapters, focusing on achieving brand consistency while maintaining regional flexibility. The speaker discusses how SCORE.org collaborated with Phase2 to implement a Drupal platform that supports over 320 local chapter sites, enhancing user experience without compromising the national branding. Key topics include the development of a user-centered Information Architecture, improvements in navigation and content taxonomy, and the design strategies that align with SCORE's content strategy. By simplifying the user interface and creating a flexible admin experience, SCORE effectively improves the platform's impact on its audience, aiding in their mission to help Americans start and grow small businesses.