DrupalCon Nashville 2018: Getting closer to your customer: Using Drupal in the last mile

This talk explores how to enhance customer engagement within a DevOps framework using Drupal. The speaker discusses the importance of balancing the speed of delivery with effective communication and feedback mechanisms from end users. By leveraging Drupal's capabilities, the session highlights strategies for informing users about updates, providing contextual support, and actively gathering feedback on features and usability. Attendees will learn how to better integrate customer insights into their development processes, thereby fostering a culture of continuous improvement and aligning more closely with user needs.