DrupalCon Nashville 2018: Simple Steps To Mitigate Monstrous Migration

This talk explores the crucial aspects of content migration during web redesigns or builds, emphasizing its impact on SEO and user experience. The speaker provides a structured approach to manage inline URL changes and handle referenced content effectively. Attendees will learn to script the creation of 301 redirects, measure their impact through analytics, and implement innovative strategies to mitigate user experience issues associated with dissolved content, thereby avoiding 404 errors. Overall, this session equips participants with the necessary tools to ensure a successful and optimized content migration process.