About this talk
This talk addresses the growth challenges faced by agencies, particularly for smaller ones looking to advance to the next level. The speaker explores strategies for managing new work while delivering to existing clients, emphasizing the importance of effective scheduling to prevent team burnout. The session introduces the concept of Cross Functional teams, highlighting how production teams can collaborate on projects while non-production teams focus on innovation and cultural advancement. In addition, the speaker provides insights into transition plans and the common struggles associated with implementing this approach.