DrupalCon Sydney 2013: Turning mountains into molehills - large-scale content migration

This talk covers the complexities of leading a content migration project from one CMS to another, emphasizing the importance of addressing long-standing customer frustrations. The speaker shares lessons learned and effective techniques implemented during the migration, such as designing for content producers, establishing a coherent style guide, and utilizing adaptable content templates. The session highlights the balance between making necessary improvements and adhering to project deadlines, demonstrating that even incremental changes can enhance the overall user experience.