KubeCon + CloudNativeCon Europe

From Projects to Products: The Sociotechnical Journey Behind Sony... Eugenia Bergman & Hagen Tonnies

33:19 · 23 Mar 2026 – 26 Mar 2026 · YouTube

About this talk

This talk covers the transformation journey of Sony Interactive Entertainment as they transition their infrastructure mindset from projects to products, addressing the unique challenges faced by large engineering organizations. The speaker discusses their experience of running Kubernetes in production for eight years and emphasizes the necessity of a product-driven approach to deliver a consistent, API-driven platform. The session explores how integrating product thinking with platform architecture can enhance the effectiveness of cloud-native technologies such as Custom Resource Definitions (CRDs), controllers, and Crossplane by fostering discovery habits, feedback loops, and shared ownership within teams. Ultimately, the speaker highlights that achieving cloud-native success involves nurturing the organizational behaviors that support these technologies.