About this talk
This talk by Slavi Slavov focuses on the critical role of UX and usability testing in business success, highlighting how effective design leads to increased customer loyalty, improved products, and higher revenue. The speaker draws on his extensive experience, including over 15 years in management roles with companies like OrderDynamics and Experian, to share real-world scenarios and a business-oriented approach to testing. He is the co-founder of Equafy, an automated cross-browser testing tool, and Director of Professional Services at Westum, bringing valuable insights into the significance of practical usability testing in the software development lifecycle.
