CTO Craft Con: Berlin - Elevate Engineering Goals to your Company’s Genuine Priorities

In this talk, Grygoriy Gonchar, CTO of Eurowings Digital, explores the challenges of transitioning architecture and infrastructure while managing technical debt and migrating frameworks. He discusses the crucial role of the CTO in aligning engineering goals with business objectives that directly impact revenue and resource allocation. Drawing from real-world experiences, the speaker shares practical techniques for integrating engineering aims into company strategies, identifying key improvement areas, and quantifying their effects on business outcomes. The session emphasizes the importance of open prioritization, a shared language, and tracking engineering metrics to foster innovation and drive meaningful change within organizations.