Devnexus 2021 Andrew Malek Cognitive Biases and the User Experience

This talk explores the impact of cognitive biases on decision-making, emphasizing how these biases shape individuals' subjective social realities. The speaker discusses various biases, including confirmation bias, false consensus effect, framing bias, halo effect, and Parkinson’s Law of triviality, illustrating their implications for usability testing, user research, presenting findings, and UX design. Andrew Malek, a Senior UI developer and designer with extensive experience in languages like JavaScript, Visual Basic, Python, and C, shares insights drawn from his two decades in the field while engaging in discussions about UI design principles and personal interests such as photography and baseball.