DrupalCon Los Angeles 2015: Personalization and Drupal: An Inside View to the World's Biggest Brands

This talk explores the evolution of digital customer engagement through the use of personalization software, recommendation engines, and data management technologies in tandem with Drupal. The panel features industry leaders from Pfizer, Interscope Records, and Time, Inc., who share insights and best practices for creating personalized digital experiences. Attendees will gain valuable knowledge on effectively selecting and integrating technologies to connect with a tech-savvy audience in today’s competitive landscape.