DrupalCon Nashville 2018: Why Drupal Is Not a Word Processor

This talk addresses the common challenges content specialists face when integrating content into Drupal, highlighting issues such as delayed involvement in the development process and the misconception that Drupal can serve as an effective word processor. The speaker discusses the importance of leveraging tools like GatherContent to streamline content creation before access to the CMS, enabling writers to develop templates, write copy, and manage SEO metadata efficiently. By demonstrating how GatherContent integrates with Drupal, the session aims to illustrate effective strategies for structuring content, particularly for higher-education websites, while emphasizing the need for early content creation. The speaker will also engage with the audience by answering questions and providing insights on treating content post-import.