DrupalCon New Orleans 2016: Content-Driven UX

This talk explores the critical relationship between content strategy and user experience (UX) in web design projects. The speaker examines how web agencies evolve from viewing projects as code-complete to recognizing the integral role of content in driving project success. Participants learn strategies for incorporating content considerations early in the design process, ensuring that user flows reflect the content users will encounter. By emphasizing the importance of content planning, this session equips attendees to guide project stakeholders in valuing content and supports UX designers with the insights they need to create effective solutions.