AGENCY & BUSINESS - A bitter-sweet MVP: the Holy Grail of the agile development

This talk explores the challenges of adopting an MVP (Minimum Viable Product) approach, particularly in complex environments where stakeholder needs must be carefully balanced with business impact. The speakers, Marco Lunger and Thomas Hausstein from Leica Camera AG, share their experiences from a recent Drupal migration project for their new integrated platform and the launch of a landing page for the M11 camera. They address critical questions around scoping, team composition, system integration, managing expectations, and maintaining strong client relationships. The session aims to provide insights on successfully navigating MVP-based projects while building trust and ensuring effective communication among all parties involved.