DrupalCon Seattle 2019: Case Study: The Student Experience Comes to Life

This talk explores the challenges of technology and student engagement at Cornell University, which offers numerous opportunities beyond the classroom, such as study abroad and professional development. Due to the myriad of programs and their associated websites, the existing system has become costly, siloed, and difficult to navigate. The speaker discusses how Cornell addressed these issues by integrating CRM and Drupal into a cohesive and personalized engagement platform. Attendees will gain insights from a demo and key lessons learned from the multi-year implementation, aimed at enhancing the overall student experience.