DrupalCon Seattle 2019: Community, Culture, Technology: Leadership Lessons
About this talk
This talk features Elissa Fink, the former Chief Marketing Officer of Tableau Software, who discusses creating life-enhancing experiences for customers in today's marketplace. She emphasizes the importance of nurturing community, fostering a company culture with shared values, and leveraging technology for efficient growth. Elissa shares her insights on how these principles helped Tableau achieve remarkable revenue growth of 200 times over 11 years. This session offers valuable lessons for brands looking to create loyal customers and drive rapid expansion.
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