Beyond the Build: Architecting Resilient Client Journeys with Drupal

This talk by Michal Czernik delves into the intricacies of building client journeys that are dynamic and effective, rather than merely focusing on constructing Drupal sites. The session examines how to design scalable experiences for clients in sectors such as education, events, and insurance, emphasizing the importance of mapping user intent to backend structure and creating seamless content integration. Using award-winning case studies, the speaker shares strategies for empowering clients while avoiding complexity, demonstrating how Drupal can serve as the backbone of a robust digital ecosystem. Attendees will learn to prioritize user journeys in their project planning and discover architecture patterns that enhance both resilience and adaptability in Drupal builds.