From the Starting Line to the Finish: A Digital Sprint Toward Scalable Transformation

In this session, Tanja Jesse and Annam Ravin share a bold transformation journey as they migrate a global fitness brand's digital platform from Ruby on Rails to Drupal 10. The talk highlights the necessity of unifying event management, streamlining commerce, and enhancing user experiences as the organization scaled its offerings. Attendees will learn about the strategic planning and architectural design that enabled a seamless four-month migration, including the creation of a shared component library and a parallel bug resolution strategy. This discussion offers valuable insights for anyone interested in digital strategy, project management, and efficient website migrations.