Masterclass: Scaling sales and marketing success for Drupal agencies

This masterclass focuses on the key factors that drive growth for Drupal agencies, highlighting the importance of structured sales and marketing in addition to technical excellence. Led by experienced agency owners Michel van Velde, Janne Kalliola, and Imre Gmelig Meijling, the session aims to shift participants' approaches from project-based selling to business case-driven growth, utilizing practical frameworks and sales strategies. Attendees, who are typically leaders of agency or service-based businesses, will gain actionable insights to enhance their positioning, implement more effective marketing, and close more deals. The discussion culminates in an open Q&A, allowing for real-world challenges to be addressed directly.