DrupalCon Vienna 2017: Teaching Clients How to Succeed

This talk focuses on the critical importance of setting client expectations early in the sales process for web projects. The speaker shares insights on the fundamental components that contribute to the long-term success of such projects, including business strategy, content strategy, design, development, testing, deployment, training, and support. Designed for sales teams and business leaders, the session equips attendees with actionable strategies for effectively communicating how their services foster client success, guiding clients through web project planning, and preparing training materials specifically for discussions around Drupal projects.