ISTA Conference 2025

Opening Keynote

32:14 · 16 Oct 2025 · YouTube

About this talk

This talk features Velizar Dimov, Vice President of Advanced Development and Systems Europe at Ampere, who explores the integration of cutting-edge technologies in the automotive industry. He discusses the increasing complexity in product design, particularly in cockpit electronics for the European market, highlighting the importance of engineering talent in modernizing automotive practices. The speaker emphasizes the need for seamless collaboration between traditional automotive companies and nontraditional tech giants to enhance the consumer electronics experience in vehicles. Velizar Dimov also shares insights on employing modern tools and rigorous testing methodologies to enable large-scale automation while maintaining high-quality standards. With over 21 years of experience in the automotive sector, Dimov draws from his extensive background in system testing, software development, and engineering lifecycle management.