Breaking Borders: Fulfillment & COD as Game-Changers – Vichren Bisset & Michal Jedlicka, euShipments
About this talk
This talk features Vichren Bisset and Michal Jedlicka from euShipments.com at the Balkan eCommerce Summit 2025, focusing on how logistics innovations and flexible cash-on-delivery (COD) solutions are driving growth for online sellers in Central and Eastern Europe. The session emphasizes the importance of fulfillment and COD for cross-border eCommerce success in 2025, detailing how euShipments enables merchants to sell with COD in 17 EU countries, facilitating daily payouts and eliminating the need for local bank accounts. Additionally, the speakers discuss the benefits of a unified logistics infrastructure through a single API and contract, providing access to over 60 premium last-mile couriers, along with case studies of brands in various sectors achieving scalability across Europe.
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